Buffalo, NY - June 8, 2010 - On May 15th Connare Tech, Inc. co-sponsored a fashion show for Escue Polo, founded by brothers Shahmir, Sahir and Ayaan Quraeshi. In conjunction with the official release of their polo-themed clothing line, Escue Polo utilized Connare Tech's services to launch a state of the art e-commerce store to manage the new clothing line's online sales, inventory, credit card processing and customer database.
The fashion show was held in conjunction with the Equestrian Estate Builders' grand opening of the newly completed Villa Toscana in Wellington, Florida. The show was attended by over 200 people, including press, and received an overwhelmingly positive response.
The Quraeshis "believe that their fashions can level the playing field, both literally and figuratively, in explaining what polo really is and who it's for," writes Leslie Streeter of the Palm Beach Post.
The Escue Polo website, while primarily an e-commerce platform, also features Connare Tech's new Content Management Suite, which allows for simple editing of all aspects of the site, including product details, product properties, specials and all text and embedded multimedia. The website has already helped to accelerate the new clothing line's sales.
"Already their shirts have grown in popularity. In addition to T-shirts, Escue Polo offers contemporary clothing for men, women and children," writes Lauren Miro from The Wellington Magazine.
"Working with Connare Tech has been a first class experience from day one," says Shahmir Quraeshi. "Their proprietary backend solution is unlike any other that I have found. We are now able to efficiently navigate and process orders with a few simple clicks. The ease of use of Connare Tech's solution cuts down the training time to only 10 minutes for my new employees. The solution is so easy to use, [and] with 24/7 customer support, my website is always up to date and I have never had any problems."
The Escue Polo website can be found at www.escuepoloclothing.com. For information on Connare Tech's Content Management Suite and other products, visit www.cms.connaretech.com.
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